marketing & design

What is Market Research?

by Brian James Rawson & Raven Ariana
July 30, 2021

In this episode of Empathy, Marketing, and You, Raven and Brian unpack the quesiton: "What exactly is market research?" (Spoiler alert: market research is way more than just demographics. Real market research is...[Watch to find out]).

Raven is the founder of Nevermore Creative, an online magazine and community for creatives and professionals.

We've partnered with Nevermore Creative to bring your our new show Empathy, Marketing, and You.


*At the time of this recording, Raven and Nevermore Creative were members of the Owl Street Studio creative collective.

Raven still runs Nevermore Creative and her own social media community, but since recording, Raven has transitioned to become Owl Street Studio’s Chief of Marketing.

“Raven and I have worked together for a long time, and Owl Street Studio wouldn’t be what it is today without Raven’s long standing support, comerdiere, and creative work. We are beyond thrilled to have her now on our internal team. ”

brian james rawson

/ president: owl street studio


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